Digital Agency

The digital age had commenced in the year 1970 when personal computers were introduced in the market, together with the subsequent technology that provided the possibility of transferring,  sending or receiving information in a fast and a reliable way. Prior to this development, companies, corporations and business organisations rely on the courier or the postman to deliver letters or important messages to different people and offices. Communication or business correspondence had the possibility of being lost in transit or rerouted to another location because of confusion on spellings and typographical errors done by the typist while using a typewriter.

Thanks to the advancement in technology and new innovations in communication. Errors in typing or encoding are now kept to a minimum since the keyboard has a backspace key or the delete key that helps an encoder erase or edit previously encoded words or phrases in a paragraph. On the other hand, an executive or CEO of a company need not travel far just to have a meeting with a client or a conference with the members of the board in a specific company. With chat and video messaging platforms, discussions are done real-time with high definition audio and screen resolution.

This brings us to the present time when businesses depend on their own digital agencies and other outsourcing companies to make their transactions faster, easier and more convenient. To keep brains up and running, here’s a rundown of comprehensive and detailed information on the subject.

Strategic direction

Digital agencies see to it that all the digital marketing strategies applied in the market are coherent to the objectives or thrusts of a certain company. By definition, strategic direction is a course of action that leads to the attainment or achievement of the goals of a company or corporation. The word strategy comes from the Greek word “strategos,” meaning an army and “ago” which literally means moving or leading to a particular direction.

Why is strategic direction important?

It is essential for a business organisation because it provides a sense of direction and outlines measurable goals. Strategic planning is a tool that is useful for guiding day-to-day decisions and also for evaluating progress and changing approaches when moving forward.

What does strategic direction involve?

A strategic direction involves the central or middle forces that propel your business towards its intended objectives. An effective business leader refers to the elements of a strategic direction to produce or generate collaboration and positive morale in an organisation.

Creative design

The design does not only involve ordinary drawings or illustrations that we always see. It also means not only implementing marketing strategies but also planning on how to address or solve problems that interfere with a company’s daily operations. It’s being creative in problem-solving. In contrast, production involves a routine or pre-planned process. Moreover, a mere plan that does not include a production or engineering process is still regarded as a working knowledge of such processes that are very much expected from designers.

How is creative design implemented by digital agencies?

Designers in digital agencies use creative business solutions in order to address complex marketing problems with creative solutions. For example, if two competing products, let’s say a fruit drink in a pouch, has the same packaging and taste, how will creative design make a product more preferable than the other? If the first product has a straw, but the drinker needs to open another sealed container to enjoy the drink, why not design a straw that is capable of sipping the liquid automatically with just one bite?

Technical development

A technical developer in a digital agency ensures that marketing projects that will promote products and services are completed accurately within budget and on time.

saving tips

Tax Saving Tips for Small Businesses

Starting a business of your own can give you a lot of independence at one end but also a much of a headache when it comes to managing expenses. Money flows out quicker than it fills in your pocket and initial years for your business can be a bit intimidating to get through especially if along with your tight income, you are unaware of the applicable taxes. However, there is a bright side to this. Governments and policymakers have exemptions from taxes that are applicable under specific circumstances and individuals as well. Small business owners qualify for some too (hooray!).

What these tax exemptions or reliefs do is provide a reduction in the taxable income or the payable tax that allows business owners to worry (a little less) about the costs coming their way. Here are some ways you can take advantage of tax reliefs:

Be Aware of Tax Laws

Tax laws tend to change and can increase or decrease your anticipated tax costs. To ensure you are prepared in every way, stay up to date with the news and the changes in tax laws along with any amendments to stay at the top of your cost game. Make sure you hire a tax accountant wollongong in order to save yourself from unwanted situation.

Home Office Deductions

If you work from home and have a designated space in your house for your work, then you can qualify for home office deductions. These deductions reduce the taxes payable on your house and help you save thousands on annual basis. Ensuring there is a space ONLY for your business activities can up your chances of qualifying for this benefit.

Go Remote or Contractual!

Remote or contractual employees are better off in terms of reducing costs in general and some taxation costs in particular. Once you don’t need the require labor, you can end the contract. Furthermore, your contractual workers don’t qualify for medical taxes and insurances, so that’s your savings right there.

File Your Taxes

file taxes

Paying your taxes is not enough. Make sure you become a registered tax filer and pay your taxes on regular basis. There are many benefits for registered tax filers that reduce the amount of payable taxes on various instances. Better yet, make sure you e-file your taxes to receive faster response on your tax refunds and benefits.

Business Equipment: One-Timer

Revenue Services in most cases, allows you to treat your business equipment as a one-time cost rather than having to depreciate it over its life span. With a certain upper limit set, you can purchase an equipment for your business and expense it out at the time of purchase, saving yourself the cost of capitalizing and depreciation.

Don’t Forget: Don’t Spend All You Earn!

Lastly, and most importantly, don’t spend all that you earn from your business. Business owners are unable to meet taxation costs because they don’t save up enough to be able to meet those expenses. Make sure you set aside a little more than your estimated tax cost and pay up well before your deadline!

Business & Restaurant Lawyers

Lawyer Maryborough

Being faced with legal issues regarding your marriage can be tiresome. People are often too confused to think straight. There aren’t many who may have had any previous experience dealing with lawyers. But it’s important to know, that once you are faced with the possibility of a divorce, you would require help from a lawyer who specializes in family law.

Finding the right lawyer would help make the tedious process less difficult the divorce would be less messy and quick as well. No one wants these things to drag around. Reaching a compromise is a good way to help keep things simple. A good divorce lawyer would help both parties to come to terms on the same issues and speed things along a bit as well.

Make sure you keep the following things in mind when hiring a divorce lawyer.

court room close up of law instruments

Set realistic expectations

When taking help from a divorce lawyer it is necessary to know that you have to be as realistic as possible. You may be looking for a quick ay out or thinking about getting off with as little alimony as possible. However, things don’t work that way. You need to have realistic expectations. If the issue of child custody is involved, things may get a bit too difficult.

Know your expectations

Before rushing off to hire a divorce attorney you need to take a bigger perspective on the current situation you are in at the moment. If children and finances are not a major issues, the matter can be resolved using the help of a litigator. Mediation is faster, cheaper and a great deal less tiresome. For cases which are more complex and involve child custody, you may need to hire a divorce lawyer. Going for a collaborative divorce in this case is the best option. However, if both parties are unwilling to compromise, the last resort would be a litigated trail. Though the attorney might steer u in the direction they specialize in, you should know your options before jumping to conclusions.

Short list and interview attorneys

Not every lawyer works the same way. This goes for those who practice family aw as well. If you have done the research, you may need to find an attorney who would be right for you. So how do you do that? Simple, just short list two or three people who you think might be the right person for the job. Have a first meeting and see who you are most comfortable with. Also ask them the following questions

  • What’s their success rate with settlements?
  • Does your case have any strong points which could give you an edge if things get too complex?
  • Would they be providing you with feedback regarding how your case is progressing? Though it’s not necessary but someone who does that would be a great help because it helps you know where you actually stand.

If you are looking for a good family lawyers in Maryborough, make sure you contact Geldard Sherrington Lawyers Maryborough.

Designer & Builder in Hervey Bay

If you are looking for a Hervey Bay builder, you may want to ask around to find out who’s name is well known. Companies that are well-known in an area are usually the ones who provide the best service and have the happiest customers. A company that is known for reputation and is renowned in Hervey Bay will provide you with a building situation that is stress-free, provides you with quality materials and quality building design.

Over the last several decades, there has been a significant number of companies popping up that only have financial gain in mind. They are not focused on the customer or the quality of the product they produce. These are the companies that you will want to avoid at all costs.

Well-established companies that have been in business for several years are usually the best choice when it comes to choosing a builder. They know the area, they are established with material providers, and their reputation on building permits carries more weight. These are the companies that you can proudly say built your structure, and 20 years from now, saying they built your structure will turn heads.

Hervey Bay

Quality Matters

It is important for you to choose a company that still values providing quality, while others value the money you hand them. You want to work with a company that is welcoming, inspiring, and who knows their craft well. The best way to determine whether a company still values quality and believes that customers matter, you will need to meet them face to face.

Understanding the company you will be working with is one of the most important aspects of hiring a builder. You need to ensure that they are easy to talk to, can change their plan if budget changes happen, and are willing to allow you to be part of the building process. Since you are the one paying for the building, and you will be the one using it, you should be an active member in the design process, choosing the materials, and making any changes to the building plans along the way.

  • Develop a List of Your Needs

When you are looking to build a home or business, you should make a complete list of what you need to have, what you want to have, and what you can live without. By doing so, you can help your builder create the design you want while staying within your budget.

By understanding what you want from a building, you can better determine your budget. If a structure will have a significant resale value after it is built, you may be able to get a larger loan to increase your land and building budget.

  • Choose a Builder With Land Package Options

By choosing a builder with land package options, you are guaranteed to get the right location for the type of building you are buying. They will also be able to advise you on the stability of the land, and whether your new building will need to be reinforced to prevent settling, and cracking of your interior materials.

You may be able to save a lot of money by going with a company that offers building and land packages. It also allows you to combine the payments for both into one easy payment. Look at companies in Hervey Bay that will service your needs.


Events Catering

Events & Catering

Christmas 2014 its never to early to start planning your corporate or private festivities.

We have fantastic venues available that book out quickly. Call us if you would like to discuss your end of year options with Big Kitchen Events.

Planning for a big mid year or end of year party for your friends or colleagues? Big Kitchen Events can organise all the catering from our professional team. Whatever cuisine you require our chefs can ensure you are tabling the best of it. We are specialised in many different cuisines from around the world, so whatever your theme you can assured Big Kitchen Events will cater correctly.

Please don not hesitate to contact the team for a free no obligation consult and quote

Commercial Catering